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Digital Strategy Guide, The Honey Pot, Now Live!

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Dan Kurani, the president of Kurani Interactive, has written a digital strategy guide  that is available to read for free online.  The Honey Pot is a comprehensive guide to interactive marketing, digital media trends and agency insights from Dan’s 10 years of running an interactive agency.

I had the pleasure to help edit the book and after reading it cover to cover I was impressed with the amount of ground covered in 118 pages.  At its core The Honey Pot is about how to leverage digital strategies to develop a pull marketing strategy for your brand.  However, it’s much more than that ad nearly every aspect of the interactive space is delved into.

Feel free to read the ebook for free at the website TheHoneyPotBook.com or you can download the PDF version of the digital strategy ebook for free.

Written by Greg M

November 17, 2009 at 2:47 pm

Posted in Books

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